Add this to the list of annoying things that happen as you age: An eyeshadow that looked gorgeous in your 20s or 30s might not wear quite the same way in your 40s and beyond. As skin changes with age, the lids can become drier, develop more folds, or lose some elasticity, making once-reliable shadows more likely to crease, settle into fine lines, or look patchy. But that doesn't mean giving up a smoky eye or your favorite shimmer.
Finding the best eyeshadows for older women is more about choosing formulas that work with your skin than following outdated makeup rules. The way you apply your eyeshadow can make just as much of a difference. To find the formulas worth trying, Glamour consulted makeup artists and evaluated eyeshadows across different textures, finishes, and price points.
Our top overall pick is Laura Mercier Caviar Stick because of its easy application, comfortable feel, and long-lasting color. We also found affordable liquid shadows, versatile palettes, and options for everything from a subtle daytime look to full-on glam. Best Overall: Laura Mercier Caviar Stick, $34 Best Cream: Merit Solo Shadow Cream Eyeshadow, $26 Best Liquid: e.l.f.
Liquid Velvet Eyeshadow, $8 Best Quad: Clinique All About Shadow Quad, $42 Best Glam: Laura Geller Earthy Essentials, $26 Best for Every Day/Natural Look: Anastasia Beverly Hills Genesis Eyeshadow Palette, $56 Best Matte: Saie SuperSuede Baked Eyeshadow, $24 Laura Mercier’s Caviar Sticks can be applied like a crayon, simply coloring in your lid with a velvety smoothness. Blend out with a soft brush or your finger, and you’re ready to walk out the door. The formula is particularly great for women over 50, as it’s packed with ultrahydrating and nourishing ingredients like hyaluronic acid and raspberry stem cells that help with moisture and skin barrier health.
Keeping the eyes hydrated is paramount, as mature skin produces less oil and is overall drier. While these sticks are creamy in texture, the product is still smudge-proof and crease-resistant, and lasts all day. Nina Soriano, a celebrity makeup artist, says she uses this formula on set and also in her everyday life, “Caviar Sticks are a constant in my kit, both personally and professionally.
It gives just the right amount of color to add to the eye and is buildable, for just a wash of color or really glammed up with your tools. It also has a great color selection to choose from.” “These eyeshadows are great for mature eyes. They look beautiful and are flattering in a weightless, less made up way,” says celebrity makeup artist Elaine Offers. .
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