Amazon Ads and Variety hosted an invitation-only dinner in West Hollywood for film and TV experts Top Hollywood film and TV leaders gathered Oct. 22 for an intimate dinner and candid conversation about the future of entertainment marketing at a gathering moderated in partnership with Amazon Ads and Variety. Executives who convened at BOA Steakhouse in West Hollywood compared notes and talked shop about the buzzy subjects that are transforming the business and execution of marketing campaigns, from tune-in to image burnishing to whisper campaigns to event promotion. Entertainment’s Angie Barrick, left, speaks with Amazon Ads’ Alexys Coronel at the Future of Entertainment Marketing Dinner hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) Universal Pictures’ Candice Chen and Paramount Pictures’ Brian Dailey attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 in West Hollywood. (Photo by Mik Milman) Walt Disney Studios’ Devin Collins attends the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) FX’s Lance Reiss, Universal Pictures’ Candice Chen, Disney’s Devin Collins, Universal’s Kristin Johnson and Amazon Ads’ Jennie Antonakis attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) The scene at the Future of Entertainment Marketing dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) Variety‘s Cynthia Littleton and Warner Bros.’ Elisa Chun at the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 in West Hollywood. (Photo by Mik Milman) Sony Pictures’ Alex Andujar and Elane Beyrodt attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) Warner Bros.’ Elisa Chun, Amazon Ads’ Melissa Cook and Sony Pictures’ Jane Mohon attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood.(Photo by Mik Milman) Amazon Ads’ Jennie Antonakis, Indonesian TV anchor Muthia Wirosastro and Variety‘s Seth Marumoto attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood.(Photo by Mik Milman) FX’s Lance Reiss and Lionsgate TV’s Shaina Pan attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) Sony Pictures’ Jane Mohon and Paramount Pictures’ Brian Dailey and Faye Ugolnik attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman) Amazon Ads leaders Paul Mattingly, Melissa Cook, Alexys Coronel, Jennie Antonakis and Marquis Avery gathered on Oct. 22 at BOA Steakhouse in West Hollywood for the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety. (Photo by Mik Milman) Top film and TV marketing executives attend the Future of Entertainment Marketing Dinner, hosted by Amazon Ads and Variety on Oct. 22 at BOA Steakhouse in West Hollywood. (Photo by Mik Milman)
Extract — continue reading at the source.
