McALLEN, Texas — On a quiet corner of downtown McAllen, past shops selling quinceañera gowns and perfumes, about 30 people trickled into a small brewery on Wednesday evening to watch James Talarico, the Democratic Senate nominee in Texas, take questions from voters in a CNN town hall. With beers and tacos, they gathered in front of a large projector screen. Karyme Segura, 18, sat at the front, listening closely as Talarico said federal immigration agents should be going after violent criminals, not “terrorizing our communities” and breaking up families.
The message was personal to her. A day earlier, her stepfather had been deported to Mexico. Since his detention, her mother has been afraid to leave the house, she said.
Now Segura has turned to politics, hoping to change the conditions that have left her family fractured and rattled. That if Texas turns blue, Trump will feel threatened.” Segura is the kind of voter Democrats are counting on as Talarico, a state representative from Austin, tries to defeat Ken Paxton, the state’s Republican attorney general, to become the first Democrat to win a statewide race in Texas since 1994. The race could decide control of the Senate, and has become one of the most high-profile and bitterly fought contests this year.
Talarico, a former teacher and Presbyterian seminarian, has courted voters with a populist economic pitch blended with an overlay of Christian messaging to “love thy neighbor.” Paxton, an ally of President Trump, has focused on rallying his party’s base by portraying Talarico as too progressive for Texas, including his past opposition to transgender sports restrictions. Since late June, Talarico has led narrowly in most polls, alarming Republicans who have poured hundreds of millions of dollars into ads meant to boost Paxton. Elon Musk, the world’s richest person with significant operations in Texas, has helped buoy that GOP political rescue mission by dropping nearly $190 million into the race, according to federal campaign finance records filed Thursday.
Democrats have spent heavily, too. In total, ad spending in the race has surpassed $500 million, according AdImpact, an ad-tracking firm, making it one of the most expensive non-presidential contests in U.S. history. The Wednesday town hall amounted to free national airtime for Talarico too, who showed up on stage alone despite Paxton —who had so far refused to commit to any debate — being invited.
In McAllen, the owners of the brewery, Tony Reyna and Alyssa Cantu, said they bought a projector screen just for the event. When Talarico spent a week away from the campaign trail, conservatives promoted a story that he had been at a mental health facility in Ohio (a rumor that was later debunked). Paxton, who was impeached by the Texas House in 2023, has led a campaign beset by scandal, including a report that he partied in Dubai with fugitives wanted on federal fraud charges.
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