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‘The View’ Host Sunny Hostin Licenses Her Likeness to AI Studio: ‘A New Art Form’

‘The View’ Host Sunny Hostin Licenses Her Likeness to AI Studio: ‘A New Art Form’

variety.com 27.08.2026 18:28 4 views

The agreement allows the company, which has produced the AI-generated films “Dreams of Violets” and the “Odyssey” adaptation “Odysseus: The Fall,” to produce adaptations of her novels. Those films may include Hostin’s own image, the use of which the company said Hostin will control. Hostin said in a statement that she believes “top-quality AI productions cannot only enable writers and directors to have their imaginations unleashed and no longer be tethered to budgetary constraints” but also “pioneer a new art form which can open up new dimensions for how public personalities can engage with audiences.” “To be able to bring my novels to life in movie and TV form, and actually have my image inserted in the productions, so that audiences can relate to me through my stories beyond my role as an author, is incredibly exciting to me,” she said.

Koosha followed up that project last month with the similarly controversial “Odysseus: The Fall,” which starred Koosha’s likeness as the Greek hero. Sunny, of course, will be able to decide which of her works she develops into a film, and what roles her image can be incorporated into under a licensing agreement which gives her strict control over how her image can be used.” Hostin has previously tried to bring some of her books, including her 2022 series “Summer on the Bluffs,” to the screen, including through her production company Roots & Wings Productions. Her decision to license her likeness and rights to her books reflects the shifting conversation around AI licensing beyond intellectual property such as characters and catalogues into personalities themselves.

Higgsfield, another AI creative startup, licensed the likenesses of the streamer N3on and UFC’s Israel Adesanya and Quinton ‘Rampage’ Jackson, among others, for its most recent film “Cully Hill Boys.” “I feel particularly strongly that there is a need to bring stories to the big screen that are more in tune with the lives of diverse audiences that Hollywood focuses too little on, and I believe Fountain 0’s AI productions can have a major impact on responding to the interests of these underserved audiences,” Hostin said.

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